Brands and Business Fields

GROUP STRUCTURE

The Volkswagen Group consists of two divisions: the Automotive Division and the Financial Services Division. The former has comprised both the Passenger Cars Business Area and the Commercial Vehicles/Power Engineering Business Area since January 1, 2013. We report the Passenger Cars segment and the reconciliation in the Passenger Cars Business Area. The light commercial vehicles business and the trucks and buses businesses have been presented under the Commercial Vehicles segment since January 1, 2013. We report on the Commercial Vehicles and Power Engineering segments under the Commercial Vehicles/Power Engineering Business Area. The prior-year figures were adjusted accordingly. The activities of the Automotive Division comprise the development of vehicles and engines, the production and sale of passenger cars, light commercial vehicles, trucks, buses and motorcycles, as well as the genuine parts, large-bore diesel engines, turbomachinery, special gear units, propulsion components and testing systems businesses. The Ducati brand, which was acquired in 2012, is allocated to the Audi brand and is thus presented in the Passenger Cars reporting segment. The Financial Services Division, which corresponds to the Financial Services segment, combines dealer and customer financing, leasing, banking and insurance activities, fleet management and mobility offerings.

In this chapter, we present the key volume and financial data relating to the Group brands and to Volkswagen Financial Services. In light of the ongoing positive development of our business in China and the continuing growth in the importance of the Chinese market, we also report on business developments and the results of our activities in China in this chapter.

The production figures and deliveries to customers are presented by product line. Unit sales figures refer to models sold by the various brand companies, including vehicles of other Group brands. In some cases, there are marked differences between delivery figures and unit sales as a result of the positive growth of our business in China.

In addition, we explain unit sales and sales revenue in our markets: Europe/Other markets, North America, South America and Asia-Pacific.

KEY FIGURES BY MARKET

The Volkswagen Group continued on its successful trajectory in 2013 despite challenging markets. Unit sales increased by 4.1% to 9.7 million vehicles and sales revenue rose by 2.2% to €197.0 billion.

In the Europe/Other markets region, the Group’s unit sales were up slightly year-on-year at 4.2 million vehicles in the reporting period (+0.7%). Sales revenue also rose by 1.5% to €117.1 billion.

In North America, the Group recorded a slight increase in unit sales, by 0.5% to 0.9 million units. At €27.4 billion, sales revenue was up by 9.5% on 2012. The initial full-year integration of Porsche more than offset the negative effects due to exchange rates.

In the highly competitive South American region, sales declined by 8.1% to 1.0 million vehicles in 2013. Sales revenue slipped by 4.5% to €17.5 billion due to lower volumes and adverse exchange rate movements.

The Asia-Pacific markets recorded ongoing high demand for Group models. Including the Chinese joint ventures, we sold 3.6 million vehicles there during the reporting period, 13.7% more than in 2012. Sales revenue rose by 3.2% to €35.0 billion; this was impacted by negative exchange rate effects. These figures do not include the sales revenue generated by our Chinese joint ventures, since these are accounted for using the equity method.